68. Confindente.

This post was originally written for Style Street.

1. In historic building known as The Royal Arcade located off the Bourke Street Mall, home to Gog and Magog and up the winding stairs. How did you find the gem of a space?

I found this gorgeous space by being patient and sifting through lots of Melbourne real estate! The right space is paramount to the success of every business and this particular space needed a lot of love. Royal Arcade has a wonderful history and has managed to keep a little quirk about it which I love. Each of my clients comments on how relaxed they feel here at Confidente and that's what I wanted – goal achieved.

2. Melbourne loves a hidden little secret. How have you advertised your salon? Has twitter, facebook and your website helped? And how do you utilizes the Internet for your business?

I advertised initially on a small scale but word of mouth is the ultimate in this business. I did approach a lot of hotels and that really helped me to get on my feet. An online presence in the form of a website is crucial as people utilize the internet more. Twitter has been a lovely surprise as my clients are quite tech savy & I 've definitely had referrals through this medium. As for Facebook, I've chosen not to have a business page – I don't think it's so relevant to the style of business I run.

3. I’m noticing a worldwide trend for boutique, smaller salons, what are your thoughts on this? And what are the advantages for the operator and the client?

The Boutique Salon absolutely has its place! Clients want to feel special, have their time respected, connect with their Hairdresser and feel at home. From an operators perspective you get to utilize products that you believe in, achieve an optimal result as you're not rushing and really get to know your clients. We've create a space in which they can be themselves – communicate freely and not feel that the clock is ticking. Confidente is relaxing as there's no excess noise from lots of hairdryers or people talking over one another. In this environment my attention is 110% on them. A hair appointment becomes a pleasant part of your day and that is critically important.

4.Where have you worked previously?

I've worked at all levels of the industry from huge numbers to boutique and they have all proved challenging. This broad based experience has taught me so much and groomed me to be the hairdresser I am today. 6 years ago I was working for a company of approximately 150 – 200 staff where I was responsible for the training of over 100 hairdresser whilst running salons – yet here I am today focusing on the one client at a time. You have to be open to new experiences to learn new things and continue to build your skills.

5.How long have you been doing hair and when did you have your first hair “epiphany”?

I've been behind the chair for 14years and my hair epiphany was as simple as Hair is my fabric. I was working on a model and started to intertwine her locks with wool and into her costume – it looked sensational and from there I was obsessed! I enjoy making people feel great. I get a great sense of satisfaction from seeing the effect my work has on the clients. The effect is almost immediate. For some it's a smile, for others a transformation in their confidence! I get a kick out of it either way.

6.For readers who want to open a salon for themselves…what advice would you give to the up starters?

The advice I would give to anyone opening their own salon is to make sure it is your passion. It will be lots of hard work and you have to really want it. In particular the one on one salon will only succeed if you have a continued drive to improve yourself and have very strong skills all round. You can't be lazy. Ensure that you are capable of EVERYTHING - Hairdressers used to have strong skills in all areas and this has changed. If you want to succeed on your own it is mandatory.

7.Top five favorite tools (Example: wigo hairdryer, favorite product etc)

I could not live without a Parlux Blowdryer and Pin Curl Clips in my kit. Followed closely by a Linen Thread for gorgeous modern Hair Up, a nice fresh cut throat blade and Kevin Murphy Session Spray.

8. What do you feel are the problems facing the industry right now? (Example; recruitment, money, public opinion et al)

Unfortunately the Hairdressing Industry has been plagued by those who don't take it seriously as a profession. If the people working in the industry don't see it as a profession, how can we expect our clients and industry partners to see us as professionals? The removal of hairdressing from the skills shortage list will (I hope) see the return of serious professionals to the trade..

9. My research tells me you were a ‘rep” for a haircare company, could you tells us more about that? And how did you make the transition from hairdresser to rep and back to salon owner?

When you believe in a product it's a dream position for those that don't like to be surrounded by the same four walls and growing any business is satisfying. Whilst I loved the contact with salon teams and business owners, I missed the creative release that hairdressing provides.

11. What are your plans for the future?

To develop my concept and my skills set further and to offer the highest level of service to my clients that the industry has to offer..

10. What products do you use in the salon?

Ooh where to start?! I colour with Revlon Professional and L'Oreal, I style with Kevin Murphy, American Crew and Everescents. I like to work with various ranges so that I can cater to everyone as I'm very fussy! Everescents is the latest addition to Confidente, they are the ONLY Australian made, Certified Organic professional hair care range on the market. There are a lot of organic claims out there but once you dig deeper you often find that they're not certified or that there is an overseas parent company. I respect Everescents Philosophy, it's a great product and enables me to look after my clients health, the environment and most importantly to support Australian trade.

Confidente Salon.

Confidente Salon website.

email info@confidente.com.au

Confidente on Twitter

Telephone (03) 9663 2082


67. Grey hair.

Is this a trend Alert? Well no, not really. Just Wanted to know yout thoughts on grey hair. Feel free to comment or email me.


66. Ombre, Ombre!! Dip Dye part 2.

Ok, so regular readers of Heads Will Roll would have already seen my blog post titled Dip Dye I wrote awhile back, if you haven’t check it out here. You can’t miss it, it was my 50th post. Anyway, I digress.

I thought this time I would explore the other side of this color of the dip dye technique that some hairstylist call ombre color, or graduated hair colour. It has a softer feel than the aggressive dip dye. Less in your face.

Here are some popular FAQ’s about ombre or dip dye hair color that I can answer.

Q. Is ombre or dip dye hair technique low maintenance?

A. Not really. There is a fine line between deliberate hair color and “I need my roots done” so regular trips to the salon is needed for shine and touch ups. Blonde hair often looks brittle at the ends so regular haircuts are mandatory.

Q. What is the difference between “dip dye” and Ombre hair color?

A. The dip Dye technique leaves a hard line best suited to blunt haircuts of any length. Whereas Ombre color is a soft blending of color from roots to the ends of your hair, say from dark to light, or the other way around. This technique is best suited for longer layered or choppy haircuts.

Q. Is Dip Dye and Ombre hair color technique new?

A. Not at all, it’s been one of the many techniques in the hairdressing arsenal for years. Like all things fashionable, it’s come around again this time with more gusto.

Feel free to comment or to ask me anything regarding this post.

And If you want to see more images of Alexa Chung, Abby Lee Kershaw, Drew Barrymore, Katie Shillingford and Lou Doillion all sporting dip dye hair please click here.


65. Interview with Annika

1. You and I met and started chatting via Twitter and then Facebook, has the internet helped you and your business? Also What do you use these social networking websites for? And do you have an agent?

I don’t have an agent and it is amazing who you can meet and network with via the internet. Twitter and facebook are just the beginning, they have helped a heap in getting a buzz about into the world. You have to make noise somehow and not everyone is willing to listen to you yelling in the street (most people will think you’re crazy!) I guess its less frightening to people to interact using these kinds of methods. Also its assessable, its less in formal and everyone knows what you’re doing without asking you directly. I use them a lot from booking appointments for clients and getting new jobs for photo shoots. I post as much as I possibly can so people feel connected and can create an opinion of you and your work.

2. I have noticed via your Facebook account that you are involved with lots of fashion parades, how did you get involved with that side of hairdressing?

The salon I worked at did a couple of hairdressing shows and I always helped with them. I also started volunteering to help out backstage at fashions parades while I was still working in the salon. I didn’t really have a day off most weeks. I involved myself as much as I could. Hard work pays off.

3. For me, I have found doing hair for a shoot, and doing hair for fashion show and in the salon means I have to have a completely different approach to hair in these mediums. How do you balance them?

It’s a hard balance that you cant fall behind in… you have to stay on the pulse of things. Continue to learn your trade and constantly evolve. I think still working in a salon keeps me grounded. You’re working with everyday people who want different things from their hair. Sometimes it can me more challenging then fashion hair. Where as photo shoots and fashion shows it’s all about a particular image, it has to be perfect for that one photo or the 10 minutes the model is out on the catwalk. But they do work together at times, generally fashion hair filters through to commercial wearable hairstyles that clients will ask for. I think it takes about 3 to 6 months for the general public to get used to the new ideas in the industry.

4.Where have you worked previously?

I worked part time when I was 15 in a salon in a shopping centre. It’s a really big salon with a retail shop attached, Ross Caia is a franchise of three. I finished high school and started my apprenticeship there. I was there 5 years in total. I wanted to learn more so I moved to a boutique salon in Malvern called Madd. I really learnt a lot there and perfected my trade. I had a very passionate mentor, I have a lot to thank him for. I wouldn’t be the hairdresser I am now without his knowledge. At the end of the day I’m just too eager to succeed.
I now work for myself freelancing under my own name ANNIKA’S, I do clients from their houses, work casually in a salon, do hair and makeup for photo shoots & runway shows. I also do a lot of work for Model Academy, they train young models to prefect their job. This is a term course that goes through everything, its great fun and I find it amazing to watch these students turn into top models.

5.How long have you been doing hair and when did you have your first hair “epiphany”?

Well I have been playing with my own hair my whole life (laughs) but as an actually professional trade… full time seven years and three years part time before that.

First hair epiphany would be..? (thinks) When I was eight I had all my hair cut off into a graduated bob I couldn’t believe the feeling I got when I left the salon, I was in love. I always wanted to be a hairdresser and I wanted to make people feel the way I felt that day. I wanted to give people style, an image to call their own and make them look & feel better about themselves. Hairdressing is very rewarding if you let it.

6.For readers who want to become freelance hairstylists themselves…what advice would you give to the up starters?

Volunteer as much as you possibly can and yes you wont get paid for volunteer work! But that brings a lot of other work, you have to be dedicated and network with people in the area you want to go into. Say it is more photo shoots you want to get into, talk to photographers and get to know them. Backstage Fashion Runways you would get to know designers. Be yourself people like to work with people that they get along with and that are friendly and hardworking.

7.Top five favorite tools

1. Hairdryer – I can’t go past my twin turbo 2600 its my favourite
2. Straightens (I have many but the main ones are GHD and T3)
3. Hairspray – I can be picky, I worked in a tigi salon so love their products, I normally use the S Factor or rockahollic they are both medium hold and not tacky like a lacquer, easy for models to brush out too.
4. S Factor Creamy Molding Wax
5. Bobby pins

I also do love label.m dry shampoo and label.m sea salt spray & my crimpers that are from the 80’s.

8. What do you feel are the problems facing the industry right now?

I think there are a lot of problems with our industry...
I think people don’t realize how hard we work and how little we get paid. The general public is unaware and most don’t think of us “hairdressers” as professional, which is our problem because we make them think that.
Attitude is very important and I think there needs to be more training across the industry. We are creative people and need to be inspired and constantly motivated. I also think the colour company’s should have the same numbering colour system. And don’t get me started on competitions. I could go on and on about ways to improve our industry but I wont…

9. My research tells me you worked in a salon prior to freelance work, could you tells us how did you make the transition from hairdresser in a salon to freelance?

Gosh, I actually asked to go part time and my boss wouldn’t let me so it was a hard decision to make but I knew it was the right one, I quit completely and knew my love and passion would some how support me.

10. Lets talk make up. How did you get involved with that? And which came first hair or make up?

Hair came first. I never really thought I would really get that into makeup but it does work hand in hand, same as fashion. Its all about a look and its has to follow through head to toe. I never really wore that much makeup myself until I started working full time at Madd Hairdressing and I learnt how to apply it. It came fairly naturally, I love colour and did a lot of painting at high school (I think that helps) now that I think about it… it’s kind of surprising I didn’t get into it sooner.

11. What are you working on at the moment?

Just the general stuff as well as setting up a website that will have an online portfolio. I would love to work Internationally. Also planning a working holiday in October, always wanted to go to Salon International.

12. What are your plans for the future?
I would love to have my own salon one day... have a happy balance of salon life and freelancing. I want to inspire others and keep the passion alive and pass on my knowledge to anyone who is willing listen. Annika Bowen pictured with Napolean Perdis.

Annika Bowen pictured with Napolean Perdis.

Annika's Twitter page http://twitter.com/annikabowen

*This post was originally written for Style Street by Jean-Paul Rosette


64. Subterranean Homesick... Blues